Sayulita Walking Tour: A Guide to the Colorful Town’s Culture

Sayulita’s eclectic history has given it a distinctly bohemian flavor. On this walking tour, you’ll find out how the town started off as a coconut oil production plantation in the early 1900s before becoming a hippie and surfer haven, and eventually transforming into a delightful tourist destination.

Starting at the famous colorful town sign, Letras Sayulita, you’ll learn about the area’s history, and how its name means ”place where flies live!” (Don’t worry, most of the flies have long since gone.) In Sayulita Plaza, you’ll hear how the local Huichol people have existed for hundreds of years in the surrounding mountainous areas. You’ll also have a chance to watch them create artwork from Czechoslovakian glass beads and, later in the tour, visit their gallery.

As you make your way through this typical beach town, you’ll find an abundance of creativity in the shops and galleries you pass by, particularly at the artisanal market. You’ll be introduced to several local artisans who each reveal a new slice of the town’s culture. You’ll also learn about Mexico’s preservation program, which highlights several magical towns worth visiting. By the end of this tour at Chocobanana, you’ll surely agree that Sayulita is a ‘Magic Town’.

On this almost circular one-hour walking tour, you’ll also have a chance to:

• Find out the history of chocolate while visiting Mexicolate, an artisanal chocolate store
• Gaze upon Our Lady of Guadalupe Catholic Church and learn why Guadalupe has become so famous throughout Mexico
• Wander the colorful flag-decorated Delfines Street, where you’ll find The Real Fish Taco shop which offers tasty seafood Mexican fare
• Check out Sayulita Beach, where you can return for a relaxing massage or cold coconut water
• Stroll through the daily outdoor Artisans Market, overflowing with locally crafted wares
• Try one of Rollado Ice Cream Truck’s rolled waffle tacos, filled with handmade ice cream
• Pop in at the Sayulita Bookstore for a coffee and chat with owner Ed

By the end of this Sayulita tour, you’ll have gained a deeper appreciation for the local artisans that make this seaside town so magical!