I’m Elina Argyri, a destination marketing storyteller who has been creating content for Greek destinations since 2009. My journey started with a deep academic and professional focus on place branding - even my MSc thesis explored “How to Brand Greece.” Since then, I’ve had the privilege of collaborating with leading tourism organizations, earning industry awards, speaking at major tourism expos like Xenia and seeing my work featured across international travel media.
But beyond the credentials, my heart belongs to Aegina.
I’ve spent my summers on the island for as long as I can remember. It’s where I feel most at home - and where, in 2016, I felt a strong calling to use my destination marketing expertise to showcase the island the way it truly deserves. That’s how I created We Love Aegina, with the vision of becoming a digital ambassador for its beauty, culture and everyday magic.
Creating this audio tour for Aegina felt like the natural next step, something that was missing. A flexible, always-available way to explore Aegina Town at your own pace, like walking with a local friend who shares stories, hidden gems, history and instagrammable photo spots along the way.
This tour is my love letter to the island and I’m so happy to share it with you.
I really hope you enjoy the trip!
Elina
BSc in International Economics, Athens University of Economics & Business
MSc in Management with Marketing - Thesis: Branding Greece, University of Bath
Sustainable Management of Tourism Destinations, University of Cornell, USA
AI Product Building, AI Academy by Marily Nika, Maven
Digital Communications and Social Media, Knowcrunch, Deree Athens
Discover Greece Partner
Former member of Aegina's Tourism Council
Marketing Greece Partner
Donor of The Treasures of Aegina
large art mural, located at Aegina's port