Publishing and Sales Tutorial

How to create, promote, and sell your VoiceMap tour

Get the basics right

When you click on Publish, your tour goes out immediately, and from that point on, it’s available through either VoiceMap’s mobile apps or at voicemap.me.

We hope it’s satisfying to see it there, and if you chose a compelling title and a striking cover image, and also made sure that the first three locations would captivate users who preview the tour, it probably won’t be long before you start to make your first sales. But the difference between our best-selling and worst-selling tours isn’t always the quality of the content – that often comes down to what you do next, when you start making sure you’re doing as much as other publishers to promote and sell your tour.

This comes down to getting a few basics right, with a focus on making your tours easy to discover in the first place, and then converting the people who do discover it into buyers by overcoming any reservations they might have. Let’s start with the latter because even if you rely on VoiceMap for discovery, you’ll need to convince people to spend money as well as precious leisure time on it – often instead of other VoiceMap tours in the same city. After that, we’ll break discovery down into different channels, like search engines and the app stores as well as social and printed media.

< Prev Next >